Focus Group Evaluation

For another way of conveying our market research we had to film a focus group that watched us discus the three of our ideas and then asked people what they thought of them. We asked questions what were relevant to our research.
The questions asked were;

1. What makes a good thriller?
2. What idea do you like best and why?
3. Whats your favourite part of a thriller?
4. Would you prefer to see the antagonist or protagonist in the first shot?
5. Would you prefer to have a happy ending in the opening scene or a continued action?

During our discussion we quickly discovered that our initial idea was not sufficient enough to be able to produce so we had to pick another of the three ideas. We concluded that will us our mixed idea of action/thriller in a forest.